Step-by-Step Guide: How to Do On Page SEO

Now let’s break down the essential steps you need to follow to master how to do on page SEO.

1. Optimize Title Tags

The title tag is one of the first things both users and search engines see. It should:

• Include your target keyword naturally.

• Stay within 50–60 characters.

• Be unique for each page.

Example: “How to Do On Page SEO: A Complete Guide for Beginners”

2. Write Compelling Meta Descriptions

Meta descriptions don’t directly affect rankings, but they influence CTR. Use your keyword once and write a clear summary of the page (150–160 characters).

Example: “Learn how to do on page SEO with proven techniques to improve rankings, boost traffic, and optimize your website for better performance.”

3. Use Proper Heading Tags (H1, H2, H3)

Headings help organize your content for readers and search engines. Make sure your main keyword appears in the H1 and at least one H2. Use H3s for subtopics to maintain structure.

4. Focus on High-Quality Content

Content is the backbone of SEO. Here’s what to do:

• Write detailed, valuable, and original content.

• Naturally include your keyword and related terms (LSI keywords).

• Answer common user questions related to your topic.

• Maintain readability with short paragraphs and bullet points.

5. Optimize URLs

Your URLs should be short, descriptive, and keyword-friendly. Avoid numbers or unnecessary characters.

Example:
www.example.com/page?id=12345
www.example.com/how-to-do-on-page-seo

6. Internal Linking

Link to other relevant pages on your site. This distributes page authority and keeps users engaged. For example, if you have another blog on “off-page SEO,” link it within this article.

7. Image Optimization

Search engines cannot read images, but they understand alt text. Add descriptive alt tags with your keyword where relevant. Also, compress images to improve loading speed.

8. Mobile Friendliness

Most users now browse through smartphones. A mobile-friendly site is essential for SEO rankings. Use responsive design so your website adapts to all screen sizes.

9. Improve Page Speed

Fast-loading websites rank better and keep users engaged. Use tools like Google PageSpeed Insights to check your site speed and fix issues such as large images or unnecessary scripts.

10. Use Schema Markup

Schema markup helps search engines understand your content better and can improve your chances of appearing in rich snippets. For example, if you are writing a recipe blog, schema can display cooking time and ingredients directly in Google results.

Common Mistakes to Avoid in On Page SEO

While learning on page seo , avoid these common mistakes:

• Keyword stuffing (using keywords too many times).

• Duplicate or thin content.

• Missing alt text in images.

• Ignoring meta descriptions.

• Poor internal linking structure.

• Slow website speed.